Event Marketing Product Manager- Living Services
Responsibilities
The life service business relies on platforms such as Douyin and Douyin Express, and is committed to promoting the connection between users and local services. In the past year, the life service business has created a brand-new video grass planting and transaction experience, allowing more users to discover good offline places through Douyin, and helping many local businesses expand new business positions. 1. Responsible for product planning and design of event marketing platform. According to regular business activities/big promotions, accumulate the capabilities of middle and Taiwan, and adapt to various business scenarios, including but not limited to the design and implementation of related modules such as investment promotion/product selection/component play/delivery/data analysis 2. Continue to pay attention to the forefront of the industry , to tap the value points that can be generated for the business, to ensure that the event marketing platform remains competitive in terms of efficiency and functional experience, and to help related roles such as event operation to improve the operation effect Weigh the resources and demands of all parties and promote the achievement of the activity goals.
Qualifications
1. Bachelor degree or above, more than 5 years experience in Internet products, local life service background is preferred 2. Clear thinking and logic, Data sensitive, with excellent product abstraction and generalization ability, and good product rhythm 3. Deep knowledge and understanding of marketing product design, and relevant work experience in platform products is preferred 4. Self-driven, strong sense of responsibility, introspection , with excellent cross-departmental collaboration capabilities.
The life service business relies on platforms such as Douyin and Douyin Express, and is committed to promoting the connection between users and local services. In the past year, the life service business has created a brand-new video grass planting and transaction experience, allowing more users to discover good offline places through Douyin, and helping many local businesses expand new business positions. 1. Responsible for product planning and design of event marketing platform. According to regular business activities/big promotions, accumulate the capabilities of middle and Taiwan, and adapt to various business scenarios, including but not limited to the design and implementation of related modules such as investment promotion/product selection/component play/delivery/data analysis 2. Continue to pay attention to the forefront of the industry , to tap the value points that can be generated for the business, to ensure that the event marketing platform remains competitive in terms of efficiency and functional experience, and to help related roles such as event operation to improve the operation effect Weigh the resources and demands of all parties and promote the achievement of the activity goals.
Qualifications
1. Bachelor degree or above, more than 5 years experience in Internet products, local life service background is preferred 2. Clear thinking and logic, Data sensitive, with excellent product abstraction and generalization ability, and good product rhythm 3. Deep knowledge and understanding of marketing product design, and relevant work experience in platform products is preferred 4. Self-driven, strong sense of responsibility, introspection , with excellent cross-departmental collaboration capabilities.
Do you want to crack the interview for Event Marketing Product Manager- Living Services?
Byte Dance