About Us:

Easygo is a well-established tech startup, we pride ourselves on being early adopters, progressive in our approach and adaptable to the ever-changing technology landscape. Our core focus is in the online gaming space building well-designed casino games, crypto platforms, and sportsbooks. The products we build are used by millions of people around the world and you’ll see their logos on an EPL team, the UFC, advocated by e-gamers and in a number of other sporting places.

The last 2 years have been huge for us, we have grown from 20 to 90+ team members. Whilst the products that we build are global, the majority of the team sits in Melbourne at our Australian headquarters in the heart of the CBD where we have 2 amazing offices in the same building with all the bells and whistles you could ever want including an in-house barista, pool, and table tennis tables, PS5 and Nintendo Switches, a meditation room, help yourself drinks fridge and snack wall, catered breakfast daily, weekly massages and a pub lunch.

What you will do

As the Sports Marketing Product Manager, you will help to maximise our growth through the successful implementation of marketing strategies and communication relating to our sports product. You will have the opportunity to work across multiple markets and regions and you will design promotions and content based on each of your individual target markets.

You will also be responsible for driving our retention strategy for our sports product by reducing the turnover of customers for our biggest gaming client.

Who we are looking for:

Marketing is what you know and love but, in this role, you get to couple your technical capabilities with your passion for the Sporting industry.

You are an experienced Sports Marketer who loves to collaborate with the wider team and utilize their expertise to execute the best campaigns, develop the most relevant content and create high revenue promotions to enhance player retention and grow our brand.

Requirements

Main Duties and Responsibilities:

• Point Manage the sports product from a marketing perspective, which includes driving
  content, inventing promotions and maximizing key opportunities within the sports
  product.
• Drive strategy in relation to content being displayed on site, through email and
  SMS campaigns as well as on social media.
• Make decisions based on analytics and data surrounding the sports product.
• Create promotions to enhance player retention and key KPIs.
• Monitor performance, promotional activity, and content through analysis.
• Using data and key objectives of the company, identify opportunities to enhance
  turnover within the product.
• Work closely with CRM team to ensure all content is communicated out to players
  appropriately.
• Work closely with the Sponsorship team to ensure all key partnerships within the
  company are having their deliverables attended to.
• Ensure all regions are being tapped into content-wise, working with region based
  CRMs and Affiliate Managers.
  
  

You’re perfect for this role if

• Two years + working in Sports sector Marketing
• Retention marketing knowledge
• Gambling knowledge and experience
• Passionate team player with the ability to work with colleagues across departments
• An eye for detail, enhancing the experience of customers through top-line communication and content
• Fluent English both written and spoken
• You have experience working with creative teams, such as digital design, to prepare visual assets for campaigns.
• Detail-oriented and well organized. You know how to prioritize, and you consider the broader implications of your actions on the projects you participate in.
• You can manage complexity and to progress with several tasks at a time.

It would be a bonus if you also had (Desirable skills):

• Cryptocurrency knowledge would be advantageous
• Proficient with Google Suite (Drive, Spreadsheets, Docs), Slack, Airtable & Intercom
• Australian work rights are preferred.

Benefits

Some of the perks of working for us:

• Flexible working hours
• Quarterly team socials, as well as lots of adhoc get-togethers, and things for you to get involved in (if you want).
• $750 to spend on any upskilling/training course that you would like per annum
• Optional flu shots for the entire office and paid time off to get your covid vaccines.
• Catered breakfast, unlimited snacks and a drink fridge loaded with drinks
• In-house barista who will make any coffee, tea, fresh juice or smoothie you would like
• Friday parmas/pub lunch & happy hour at 4PM
• Massage Wednesdays, we get a professional in to do these!
• Ping pong table, a games room with PS5 + dartboard are used daily
• Company retreats every year
• 1 paid volunteer day per year

And we have many many more initiatives that we will be rolling out over the next 12 months.

“We are a 2022 Circle Back Initiative Employer – we commit to respond to every applicant”

We believe that the unique contributions of everyone at Easygo are the driver of our success. To make sure that our products and culture continue to incorporate everyone's perspectives and experience we never discriminate on the basis of race, religion, national origin, gender identity or expression, sexual orientation, age, or marital, veteran, or disability status. We are passionate about providing a workplace that encourages great participation and an equal playing field, where merit and accomplishment are the only criteria for success.